Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.brooksandkoola.com
WHO WE ARE
Books & Koola is a private company registered in Denmark with company number DK37523186. Our registered office is: Vestparken 15, 9550 Mariager, Nordjylland, Denmark.
If you have any questions about how we look after your personal data, you can contact us by e-mail at info@brooksandkoola.com.
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.
Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information”.
When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.
HOW WE USE YOUR PERSONAL INFORMATION
We use the Order Information that we collect generally to fulfil any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
SHARING INFORMATION WITH THIRD-PARTIES
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store, you can read more about how Shopify uses your Personal Information here. We also use Google Analytics to help us understand how our customers use the Site, you can read more about how Google uses your Personal Information here. You can also opt-out of Google Analytics here. Transactional and promotional emails are powered through Omnisend. Omnisend email marketing will be able to access data such as customer names, e-mail addresses, phone numbers, and physical addresses, you can read more about how Omnisend uses your personal information here.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
BEHAVIOURAL ADVERTISING
As described above, we may use your Personal Information to provide you with targeted advertisements or marketing communications we believe can be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work .
You can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
YOUR RIGHTS
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfil contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
DATA RETENTION, CORRECTION, AND ERASURE
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
As mentioned above, you have the right to request a copy of the information that we hold about you. You can do this by contacting us. To process your request, we will ask you to provide us with proof of identity so that we can be sure we are releasing your personal data to the right person.
If you think that the information we hold about you is inaccurate or incomplete please ask us to correct it by contacting us. You may also ask us to delete your personal information from our records using the contact information listed below.
E-MAIL SUBSCRIPTION AND OPT-OUT PROCEDURE
When you sign up for our e-mail subscription, you consent to Brooks & Koola sending you promotional e-mails and newsletters with information about our store and products. You may at any time decide to opt out of this email subscription by clicking the “unsubscribe” link at the bottom of any promotional e-mail you have received from us.
CHANGES TO THIS POLICY
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
AGE OF CONSENT
Brooksandkoola.com assumes all visits to our site and sales are made to persons over the age of 18. If you are under 18, you need to have the involvement of a parent or guardian.
CONTACT US
Please feel free to contact us at info@brooksandkoola.com if you have any questions regarding our privacy policy.